After last year’s success, Crown Royal has once again launched the “Your Hero’s Name Here” program calling for nominations for the 2016 Brickyard 400 race namesake!
Concluding a weeklong celebration of heroes, individuals across the country were recognized as inaugural nominees for the program. Each individual was given access to a special experience – receiving tickets to award shows, professional football games and the upcoming Phoenix NASCAR race.
- US Army Veteran and Olympic Bobsledder Dallas Robinson, nominated by country music singer Justin Moore. Moore invited Robinson and his wife Chelsea to Nashville for one of country music’s biggest weeks, during which they went to the big show and attended VIP parties alongside artists.
- In Dallas, TX two local heroes, Army Veterans Trista Hopkins-Neal and Phil Robertson, received tickets to last Sunday’s Dallas game, delivered by US Air Force Veteran and former Cowboy Chad Hennings
- In Phoenix, Packages From Home nominated a group of active duty Air Force officers from Luke Air Force Base and presented them with tickets to this weekend’s NASCAR race
- Last night in honor of Veteran’s Day, veterans and their families were treated to unforgettable performances by some of country music’s biggest stars including Justin Moore, Little Big Town and The Band Perry at CBS Radio’s first ever Stars and Strings concert. Before the concert kicked off, guests had the chance to submit nominations.
To nominate a hero, adults 21+ can visit CrownRoyalHeroes.com and submit their heroes for consideration from now until February 28, 2016. After, five finalists will be chosen and adult consumers will be able to vote for the hero they think is most deserving of the honor where one individual will see their name in lights at Indianapolis Motor Speedway.